| Designations Put Me Ahead of the Competition The designations I have — CGR, Certified Graduate Builder (CGB), Graduate Master Builder (GMB) and Certified Aging-in-Place Specialist (CAPS) — really set me ahead of my competition. They demonstrate to my clients that I am committed not only to delivering a superior product but running an efficient, professional organization. It is hard to quantify what the designations have done for my bottom line, but I can attest to the fact that many of our more profitable projects were a result of our certifications, thus validating, perhaps, why we were the more qualified contractor choice even though we were higher priced. My take is that professionals and specialists command a higher price, because generally we bring a lot more to the table. Participation Opens Doors I have also found that membership has opened up avenues of opportunity for education and business. By being a local chairman of the Remodelors™ Council for the last two years, I have gained a lot of knowledge just by becoming involved and helping other remodelers grow their businesses. Jud Motsenbacher told me a long time ago that the best way to learn is to teach! I guess that is why he deserved to be the first inducted into the Hall of Fame. Gary Eichhorst is the president & CEO of Eichhorst & Company, of Spring Grove, IL. |